codewerk

Codewerk GmbH COMMUNICATIONS ENABLES GROWTH BRAND REFINEMENTS AT ALL DIGITAL TOUCHPOINTS Learn more HIGH-GROWTH SMEs AND DYADIC STARTING POINT What does it mean to not just grow fast but also to communicate well? The company Codewerk is young and agile, and it’s almost been overwhelmed by its own success in its domain: highly specialized software […]

Magnetom.Free Max

Siemens Healthineers MAGNETOM FREE.MAX AN MRI LIKE NONE BEFORE: STAGING A MARKET DISRUPTION Learn more MAGNETOM FREE.MAX STARTING POINT Siemens Healthineers has been an MRI innovator for decades. Until now, developments have always involved higher field strengths. With the new Magnetom Free.Max, Siemens Healthineers is doing truly pioneering work. With a field strength of 0.55 […]

Teaching Trams to drive

TEACHING TRAMS TO DRIVE LAUNCH OF A WORLD DEBUT Learn more TEACHING TRAMS TO DRIVE STARTING POINT When it comes to urban mobility everyone’s talking about cars and buses as autonomous vehicles. In a world’s first, Siemens is bringing self-driving trams into the picture. This world debut was celebrated at the largest trade show for […]

Profinet Truck

THE PROFINET-TRUCK HOW DO YOU DRESS UP A CABLE FOR TOURING THE ENTIRE EUROPEAN CONTINENT? Learn more PROFINET TRUCK STARTING POINT Siemens has been touring Europe with its PROFINET Truck for years. On board there are actual devices, display boards, and interactive presentations. Country Regions can use it to tangibly demonstrate the advantages and functions […]

Simatic High End IPCs

MADE FOR THE DIGITAL DIMENSION SIMATIC HIGH END IPCs Learn more SIMATIC HIGH END IPCs STARTING POINT Today neither industrial manufacturing nor production is possible without industrial PCs (IPCs). With its new generation of IPCs, Siemens delivers the performance and robustness required for industry to remain viable into the future. SOLUTION With the tagline “Made […]

Mammomat Revelation

Siemens Healthineers THE NEW MAMMOMAT REVELATION MAKING THE DIFFERENCE VISIBLE Learn more MAMMOMAT REVELATION STARTING POINT Siemens Healthineers has developed a new mammography system, with new technology that can lead to clinical and operational advantages for radiologists and patients in breast cancer screening and diagnosis. The market is especially competitive in the U.S. In addition, […]

Make the shift

MAKE THE SHIFT FROM PRODUCT TO SOLUTION: THE SIEMENS BT SALES STORY Learn more BUILDING TECHNOLOGIES STARTING POINT Siemens Building Technologies Germany offers unique expertise in all building technology systems  – from fire protection and security technology to lighting, building automation, and much more. The innovative technology company is distinguished by its extensive experience and […]

Leoni

WE GO DIGITAL. WE GO FORWARD. CHANGE COMMUNICATIONS FOR LEONI Learn more WE GO DIGITAL STARTING POINT In the exact year when the traditional cable specialist LEONI celebrated its 100th anniversary, it officially began a digital transformation. At the 2017 global management conference, the Management Board sent a clear message that the company’s DNA will […]

Mindsphere World

Siemens AG MINDSPHERE WORLD CORPORATE IDENTITY IN 13 DAYS Learn more MINDSPHERE WORLD STARTING POINT Siemens MindSphere is the open, cloud-based operating system for the Internet of Things (IoT), and it’s the foundation for many successful applications and smart industrial solutions. Industry worldwide has recognized this and confirmed it by founding a user organization. Regardless […]

Hello Future

Siemens AG HELLO FUTURE HOW DO YOU MOTIVATE 50,000 EMPLOYEES TO INNOVATE? Learn more INNOVATION CHALLENGE STARTING POINT Change processes aren’t an end in themselves, but they serve to secure competitive advantages. Siemens Energy Management has recognized this and wants to encourage more than 50,000 employees to see change as a true business opportunity. SOLUTION […]