BOSCH REXROTH
FAIR STAGING
MOBILE 2024
TRADE FAIR STAGING
STARTING POINT
The drive and control specialist Bosch Rexroth is a global leader in the field of mobile hydraulics and electronics for construction, agricultural and forestry machinery.
Personal customer relationships play a key role in this complex technology business. In addition to its presence at all major trade fairs, Bosch Rexroth therefore once again hosted the MOBILE in-house exhibition in 2024. 400 top customers from all over the world attended two days of key notes, specialist presentations, impressive live vehicle demos, product exhibitions and dialog.
SOLUTION
For the second time, DYADIC was the partner of choice to showcase Bosch Rexroth’s technical innovations in high-quality lectures and presentations. Almost 25 technical presentations and key notes had to be enriched with stories, images, videos and animations in two languages. After all, the packaging has to match the content. And we achieved this together with the client through a well-paced mix of information and entertainment.
RESULT
DYADIC supported the Bosch Rexroth marketing team with a complete service from project management, content and design to a recommendation for speaker training in German and English. The intensive exchange with the content owners also deepened mutual understanding. The feedback from many participants confirmed it: presentations and key notes were once again the core elements of a top-class, all-round successful event.
Content knowledge, high-quality design, professional project management - DYADIC once again made a valuable contribution to our most important customer event in 2024.”
Silke Lang, Bosch Rexroth, Leitung Marketing Mobilhydraulik